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About the Project

Provide a brief description of what you’re looking to do so we can get an idea of the project scope.



For this challenge, we had to make “doing good” look great. Sweet Beginnings offers full-time transitional jobs for formerly incarcerated individuals and others with significant barriers to employment in the production and sale of all-natural skin care products. Using discarded or unwanted plots of land, these workers raise bees whose honey is then manufactured into top-of-the-line honey, soaps and lotions, which they sell online as Beelove products.

Sweet Beginnings came to us seeking a sophisticated business model and user-friendly website that could be translated across all brand touchpoints. Glantz strategically developed the brand from strategy to identity through a range of services that ran the gamut from marketing consulting, to website design and development, e-commerce integration, name strategy, product photography, and more.

Our clean, boutique-inspired branding and packaging design allowed Beelove to compete online and on the shelves of any store. We built a custom WordPress website that allows a clean and simple shopping experience, and is just as easy for the client to maintain on the backend. The site marries a product catalog with inventory management and scalable e-commerce platform.

Our work for Beelove has extended product distribution in stores, fueled strong sales online and engendered countless PR opportunities and partnerships. We are proud to do beautiful, hard-working design for a great organization.





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