Consistently ranked as one of the top independent wealth advisory firms in the nation by Barron’s, Altair Advisers came to us in need of a brand update. Their logo had become outdated and they needed a modernized website fitting for a wealth management firm of their stature. To bring the brand into the 21st century, we drew inspiration from the word Altair with roots as a prominent star, designing sleek, sophisticated elements for a new mark, brochures, collateral, and customizable templates the client can update and print in-house. We then translated their new identity into a cutting-edge website, focused on Altair’s thought leadership. Eye-catching animations and graphics engage users from the moment they visit the homepage and bold calls to actions drive the user journey for a thoughtful user experience.